Jono Marcus' Musings
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agency
How to keep an eye on your agency’s finances if you’re not a numbers expert
What the hell is Inkling?
A double bill: Ads & Social; Comms & Future
The R.O.A.D to a marketing edge in 2013
The normal person’s guide to creating an awesome social media measurement tool
What is PR?
Anti-awesomeness
10 mistakes made by agencies looking to ‘do digital’ better
Does an agency’s philosophy matter?
What’s the point in being a PR pro?
Always a bumpy road to innovation
Five lessons of theatre directing applied to pitching
7 mistakes made by PR agencies looking to “do digital” better
Choosing the right agency at pitch
The age of the single discipline agency is dead
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